Without a doubt, the enhanced entertainment experience over IP video networks is emerging as the "next big thing" for next-generation operators (NGOs) as over-the-top (OTT) content providers continue to threaten customer loyalty. Gone are the days of just delivering traditional video offerings as NGOs must embrace the opportunity to create new business models and deliver an exciting, personalized multi-screen experience to subscribers.
In combination with the Service Management Platform, the IP Video Solution enables NGOs to deliver an integrated portfolio of digital TV and advanced IP entertainment services; and entitles access to premium content for a multi-screen experience.
The IP Video Solution enables service providers to:
Deliver multi-device, multi-room, and TV anywhere entertainment experiences with integrated subscriber entitlements management across TV, PC, iPad and mobile devices
Leverage existing video network investments to deliver new entertainment experiences that drive new revenue and reduce customer churn
Enable subscriber access to OTT content, 3rd party entertainment and social media services through cloud-based provisioning to deliver a personalized subscriber experience
Manage the entire value chain of IP service fulfillment, including subscriber, network, home and device connectivity from a single OSS solution
Benefit from out-of-the-box connectivity to video conditional access servers, video-on-demand systems, application servers, and content management systems